NevilleHobson.com

The opening ceremony for the 2008 Olympic Games in Beijing gets underway at midday GMT today, an event that will be broadcast live on television across the world.
During the next two weeks, you’ll be hard pressed to avoid seeing and hearing about the Olympic Games whenever you turn on the TV or radio or [...]

Following the July 30 announcement from the US Securities and Exchange Commission (SEC) about new guidance concerning Regulation FD, there has been plenty of online commentary and opinion on what people think it means for business, investors and communicators.
The regulator has yet to publish the full details of its guidance, so much of the commentary [...]

What do you do when you find some user-generated content in which your brand has a starring role that’s being talked about in various places online - a viral effect - yet gives you a bit of a dilemma in how that content portrays your brand?
This is a dilemma facing drinks conglomerate Diageo in the [...]

When visiting websites on your mobile device, there’s nothing more frustrating than waiting for a site to load when that site contains huge numbers of images and other graphical paraphernalia.
It gets downright annoying when you’re on a cellular connection and especially if you’re roaming: all you see are currency symbols flashing in front of your [...]

London-based publishing conglomerate Pearson - owner of the Financial Times, among other companies - announced its half-year financial results this morning.
Market watchers seem pleased with Pearson’s performance. One item in the press release caught my eye:
[...] FT.com benefits from launch of innovative new access model involving registration for access to more than five articles [...]

Among the many interesting points of view and commentaries spoken today at WordCamp UK came some attention-grabbing news from Simon Dickson in his presentation about blogging and developments in government.
The official website for 10 Downing Street is about to be relaunched, and it will be based on WordPress.

Not much information available yet on the [...]

Mobile operator 3 has taken the extraordinary step of disabling the general capability of using its mobile broadband data service while roaming out of a user’s home network.
If you’re a 3 customer with a 3 broadband dongle - the broadband modem you stick into the USB port on your computer - and you’re travelling [...]

Yesterday’s Marketing 2.0 event in Manchester, organized by KMP, included some great presentations that, collectively, add up to a good overview of the roles social media play in the overall marketing mix.
The highlight for me was a case study on a blogger relations programme conducted by digital agency Outside Line for its client LG and [...]

Tomorrow I’ll be in Manchester participating in Marketing 2.0, a half-day seminar from KMP Interactive Marketing and Technology.
We will be discussing how the web is dramatically influencing the way in which people communicate and interact with brands and companies.
My contribution to the overall theme is about public relations and the impact of social media. [...]

I visited the Financial Times headquarters in London yesterday, part of a group of six bloggers who met with some senior FT editors and reporters for an informal get-together to talk about FT.com, blogging, journalism and anything else that took our collective fancies.
As someone who’s been a paid subscriber to FT.com for nearly six [...]