NevilleHobson.com

During the past week, Technorati has published a series of articles on the state of the blogosphere in 2008, the first such report in nearly 18 months.
Like previous reports from Technorati, this latest one goes beyond just the raw numbers. It also includes brief interviews with some bloggers about the role of blogging in [...]

I’ve been reflecting on my day in Manchester on Friday at the CIPR Northern Conference at which I led a session on peeking at the future of public relations practice; more on that in a minute.
There were some 120 people at the conference – a number far higher than I had expected – representing [...]

Last month, IT industry analysts Gartner published their 2008 Hype Cycle for Emerging Technologies.
Here’s what it looks like:

What I find especially interesting is where on the hype cycle some of these technologies are, especially seeing their current and predicted positions along the Technology Trigger and cresting the Peak of Inflated Expectations.
What will languish in [...]

During a visit to a Tesco store today, I spotted this sign.
You get accustomed to seeing such notices in the electrical products section - all those expensive plasma TVs, computers, etc - DVDs, even the booze department.
But in the fresh meat section?
Well, I guess with the spiraling cost of living in the UK, it [...]

So the question ‘Is blogging worthwhile?’ has been raised again, this time centered around Jason Calcanis’ grand announcement last week that he’s giving it all up.
Calcanis says he’s going to write his thoughts instead as emails to a select group.
And over the weekend, his first email went out to a group of about 1,000 subscribers.
Whatever [...]

One of the reasons I often hear as to why podcasting took off in the US is because of the poor choices available from radio.
Homogenized content and script-reading presenters wherever you listen are among the anecdotal statistics thrown about.
It’s never really been like that here in the UK. I think we still have a rich [...]

Watching the video of Apple CEO Steve Jobs giving his keynote address at Apple’s developer conference last Monday, I was struck by two things.
First, Jobs is a compelling presenter, a true showman and storyteller. Not a showman in the negative sense but in the sense of someone who really can - and does - [...]

One of the great things about digital TV and a personal video recorder (PVR) is the ease with which you as a viewer can wholly control what you watch.
With the exception of the news, I rarely watch TV as it’s broadcast. Instead, I programme the PVR to record things that I might want to [...]

Since I last wrote about PR spam a few weeks ago, I’ve been keeping an eye on some of the email that’s ended up in the spam folders in Outlook.
It’s a never-ending stream of spam, and it’s getting worse - it’s now running at an average of 10-15 emails a day.
Recognizing that ’spam’ is a [...]

EUPRERA, the European Public Relations Education and Research Association, is conducting new research aimed at exploring future trends in public relations and communication management across Europe.
The European Communications Monitor 2008 includes an online survey, what EUPRERA calls “the most ambitious survey in the field of communication management and public relations”:
[...] The  European Communication Monitor [...]