Yo: Possibilities

Have you tried Yo yet? The new social messaging app for iOS and Android devices has certainly attracted a great deal of buzz this past week. I first heard about Yo in an FT post on June 18 that described it thus: [...Yo is] messaging without the messages. All you can do with Yo is […]

#FutureComms14 has what you’re looking for

Just one day to go until #FutureComms14 takes place in London, on Wednesday June 18. If you’re looking for answers to questions like: Where is PR, communications and social media heading? What does your brand need to do to adapt? Content marketing versus the Big Idea? Do brands need to think like media companies? How […]

It’s still about connecting people

A serendipitous moment last evening on Twitter when Charlotte Beckett tweeted “Do you remember that great video explaining Web 2.0?” I knew immediately what video she was asking about as I’d referenced it recently in a client presentation – it was “the Web 2.0 song” created by Nokia in 2007 when the term “Web 2.0” […]

How up-to-speed are you about mobile?

If you use social web services like Instagram, Vine or Snapchat, you’re probably aware that these particular services are very much designed for use on mobile devices. By 98 percent, 99 percent and 100 percent of users, respectively, to be precise. How clear are you on other popular services? Twitter, for instance? Facebook, Pinterest, Tumblr […]

#Socialnomics 2014: A lot happened in five years

A popular video in corporate presentations, seminars, webinars and other events aimed at educating business people about social media is Social Media Revolution, published in 2009 by author Erik Qualman to support his best-selling book, Socialnomics. Since 2009, the video has been updated a few times to take into account how social media is evolving […]