Underpinning how social you want your PR

somanyideas.jpg

It was great to see tweets like this one from Lisa Pool as we concluded “How social do you want your PR?” at the headquarters of the Chartered Institute of Public Relations (CIPR) in London on January 24. The title of the evening meeting – one in the CIPR’s Social Summer series of conversation and [...]

Shape the debate about the UK and the EU

cameroneuspeech.jpg

A few days ago, Prime Minister David Cameron made a speech in London on what he called “the future of Europe,” setting out his stall about the UK, the European Union, Europe itself and how he sees the future for these entities. I watched his live delivery on the TV news. I liked much of [...]

A leadership call to action to build trust

trust2013.jpg

The broad decline in trust in business and political leadership we’ve seen over the past few years took a deep dive during the last twelve months as, today, less than a fifth of people believe that a business or government leader will actually tell the truth when confronted with a difficult issue. That’s the stark [...]

The numbers game of cloud storage

megass.jpg

Digital storage in the cloud for your documents, music, photos, videos and more is becoming a commodity with more choice for more space at less cost. Especially for individuals and small- to medium-size businesses, arguably the pioneer in this area was Dropbox which, in 2008, started offering file hosting and sharing services that let you [...]

Trust in a name makes the difference

thermacarepack.jpg

What’s the deciding factor in choosing which branded product to buy (or whether to buy one at all) at the point of sale? It’s a question I pondered in relation to an experience I had this weekend, and whether it’s a universal behaviour. All this week, I’ve been suffering from acute lower back pain which [...]

Are you going to quit Instagram?

keepcalmandbackpedal.jpg

[Update Dec 21:] Instagram announced a reversal of its plan to implement changes to the terms of service in regard to advertising – an issue at the heart of the current kerfuffle. Details at the end of this post.] To many people – including me – one of the most exciting apps on your smartphone [...]

The toxic mix of legality, morality and reputation

starbuckslogo.jpg

I first heard the phrase “It may be legal but is it moral?”in relation to the kerfuffle that blew up in the summer regarding the tax minimization activities of celebrities. What was happening – complex financial schemes to shelter income from the tax man in offshore tax havens and so pay the minimum UK tax [...]

UK crisis of trust: BBC is just the tip of the iceberg

kantartrust.jpg

A news item in today’s Telegraph says that a survey by Kantar shows that 79 percent of the British public don’t trust senior BBC managers to tell the truth. This, of course, relates to the serious and still-unfolding crises confronting the broadcaster as investigations into allegations of child sex abuse over past decades vie for [...]

Pin It
[ + ]