Public Relations

The search for a new way of defining what ‘public relations’ means has come to a conclusion after a lengthy public consultation process, a short list of three candidates from which to choose a winner, and the final public vote. The contest was organized and spearheaded by the Public Relations Society of America (PRSA) and [...]

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I bought a copy of the first edition of the Sun on Sunday to see what the fuss is all about. A multiple first – it’s also the first time I’ve ever bought The Sun. It looks and feels like the Monday-Saturday paper – one of their goals, I would imagine, not to look different. [...]

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The Chartered Institute of Public Relations (CIPR) launched a social media newsroom on January 23. In  their words, it “integrates announcements on our website with our Twitter feed, Facebook and LinkedIn pages and with the CIPR Conversation.” It’s a good example of an organization evolving how it communicates information about itself (and, in this case, [...]

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FIR co-hosts Neville Hobson and Shel Holtz interview Adam Kmiec, director of social media for Walgreens, the largest drug store chain in the US and a Fortune 50 company. Walgreens has engaged in the last 10 days or so in a social media-focused effort to build awareness among customers of alternatives to Express Scripts, the [...]

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A nice sound bite in a frothy report by US entertainment industry columnist and blogger +Sharon Waxman about yesterday’s online protests against SOPA and PIPA. If you remember the core of this issue, it’s seen by many as Hollywood and vested interests versus the rest of us. Sort of the 1% against the 99%. I’m [...]

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From 5am GMT today, January 18, one of the top-ten most visited websites on the internet is unavailable for 24 hours – if you visit English-language Wikipedia, you’ll just get a page with a text concisely explaining why you can’t get the content you came for. In a press release on January 16, the Wikimedia [...]

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The PRSA-led global initiative to find a new definition for public relations has moved into an interesting phase as it extends the time for deciding on what will be the one. Rather than the PRSA and its global partners choose from three candidate definitions, those candidate definitions have been posted publicly to encourage further public [...]

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FIR co-hosts Neville Hobson and Shel Holtz host a Google+ Hangout with Stuart Bruce, principal, Stuart Bruce Associates, and Phil Gomes, Sr. VP, Edelman Digital, to discuss efforts to improve the ability of corporate representatives to make ethical, transparent, disclosed and factual revisions that are independently verifiable to Wikipedia entries. (If you don’t see the [...]

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As someone who drives into and out of central London quite frequently, I’m as conscious as any road user of the huge traffic congestion that’s a feature of a typical journey, along with consequential environment issues like exhaust emissions and air quality. So many vehicles, an overloaded transport infrastructure – these are points to ponder [...]

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Reuters reports that 70,000 unpaid volunteers recruited for the London Olympics this summer have been warned not to give away breaking news about athletes or disclose the location of politicians and celebrities through online comments or pictures posted on social media sites. Clearly, it makes sense to establish the ground rules on “social communicating,” as [...]

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