Tweet chat: Community engagement and other topics

7reasons.jpg

If you’re a small or medium business and would like to hear what others’ experiences are with using social media effectively, and perhaps share your own experiences, the next Dell tweet chat is for you. Over the course of an hour on Tuesday April 24, starting at 8pm UK, I’ll be moderating discussion on Twitter […]

The Social Media Toolkit: a practical guide to social media for small businesses

itswhattheuserdoes.jpg

It seems to me that everyone is trying to figure out the role of social media for their organization, whatever size it is. As more people become become more clued-up about the potential of what social media tools and channels can enable them them do – as well as not do – so the need […]

Encyclopaedia Britannica goes social

eb-ss1.jpg

Like most bloggers I know, I tend to link to information resources online when I’m writing about a particular topic. One reason is simply that linking to an explanation of something provides a reader of your content with an opportunity to find out more, or see something in more depth, without you the blogger having […]

Key elements in blogger relations

conjungo-logo.jpg

A few months ago, I started working with a company called Conjungo to help them gain some visibility in the blogosphere. Stimulate some interest and, hopefully, some conversations about what they offer. See where and how far a social media approach to getting the word out actually goes. In other words, putting into practice much […]

Manchester City goes green

The City of Manchester football stadium – home to Manchester City FC – will soon be the first football ground in the world to be powered by sustainable energy when an 85-metre-high 3-megawatt wind turbine comes online next year. When it’s fully operational, it will supply enough energy to meet the stadium’s power needs as […]

Reflecting on experiences

It’s the final stage in a week of valuable learning experiences that’s taken me from Milan, Italy, to Detroit, USA, in the space of a few days, all to do with helping two global organizations get a clearer understanding about social media and how and where that fits into organizational communication. Because of Shel‘s and my different […]

On the road again

Heading to Heathrow to catch a flight to Milan, Italy, where I’ll be until Wednesday evening. First visit to that city in over 15 years. It’s a whirlwind week as after Milan, I fly to Detroit, USA. As I’ll be back here at the end of the week, that is literally a flying visit. I […]

The podcasting book is now shipping!

A nice visit today from the UPS guy with two boxes containing copies of How to Do Everything with Podcasting, the book about, well, podcasting written by Shel Holtz and me. Today’s the day the book is now actually available for shipping from Amazon US. In the UK, shipping from Amazon UK starts on July […]

Understanding climate change and what to do about it

Climate change is a hot topic much in the news these days with increasing messages from our governments telling us we need to act now to save the planet. We’re hearing new phrases like ‘carbon neutrality,’ ‘carbon footprint,’ ‘personal CO2 emissions’ and ‘climate forcings’ along with old favourites like ‘greenhouse gas’ and ‘ozone depletion.’ Does […]