Content is king but so is the delivery platform

cwdigital.jpg

One of the benefits of being a member of the International Association of Business Communicators (IABC) is the bi-monthly magazine, CW. Every other month, the printed publication originally known as Communication World would come through your letterbox filled with useful and highly-readable content that offered knowledge, insight, interviews, case studies, how-to features and a host [...]

EE ups the 4G game

eedailycommute.jpg

If you’re a customer of EE on a 4G cellular service plan, you’ll relish the latest news from the UK’s only mobile operator with a commercial 4G service. EE announced today that it is doubling the speed and capacity of its 4G network that, the company says, will boost headline 4G speeds to 80Mbps plus, [...]

BBC global survey shows evolving news consumption habits across multiple screens

tabletowners.jpg

It’s doubtful that many people would disagree with the belief that our behaviours in how, where and when we consume content – the evolved way of saying what we used to describe as reading the papers, listening to the radio or watching TV – have shifted dramatically and permanently with the broad and deep penetration [...]

The future can be rosy for advertising and mobile

mobileceos.jpg

I must have walked past Ronnie Scott’s Jazz Club in London’s Soho scores of times over the past decades, yet I’ve never enjoyed the moments of being inside. Until last Wednesday. On March 20, the iconic venue was the place where some 200 people in advertising, marketing, PR and the mainstream media came together to [...]

Make your website actually work

kpcb-devicetrends-dec12.jpg

When was the last time you checked your website to ensure that it’s effectively supporting your business goals? In this age of social communication that’s rapidly evolving as tools and channels like Facebook, Twitter, Pinterest and Vine become part of the mainstream experience for millions of consumers, is your digital presence up to scratch? The [...]

The habits of UK mobile Twitter users

twittermobileuk.jpg

I use Twitter a great deal on a mobile device, not only when out and about but also in pastime situations such as tweeting comments about a movie or TV show I’m watching, or commenting about a brand in a TV ad. That’s the so-called second screen behaviour and experience in action. It’s increasingly common [...]

4G LTE experiences and faster everything

4gspeedtest.jpg

4G – the marketing term that covers the next-generation cellular standards LTE, HSPA+ and WiMAX – is rolling out worldwide and LTE is currently available in more than 60 countries. It’s generally seen that LTE is the fastest 4G service and is the one that is the subject of a just-published report by Open Signal, [...]

Getting things done faster with 4G

eeukcoverage.jpg

It was good to see news last week that EE’s 4G cellular data coverage now extends to nine more towns across the UK. That translates as 4G currently available in 28 towns and cities covering 45 percent of the population, with another 27 towns planned to have 4G by the summer. The UK’s first mobile [...]

Pin It
[ + ]