Category: Leadership
By neville on Apr 5, 2008 in Business, Climate Change, Communication, Leadership, Marketing, Public Relations, Reputation, Web | 1 Comment
Last week while on a guilt-free shopping trip, I bought a pair of Timberland loafers.
Factory outlet pricing (about a third less than you’d normally pay), so I was quite pleased with my bargain.
What intrigued me, though, was a large label on the box, pictured above, with information about the environmental and community impacts involved [...]
By neville on Mar 3, 2008 in Advertising, Business, Communication, Leadership, Marketing, Public Relations, Reputation, Society, Television | 3 Comments
I watched a fascinating documentary on the Virgin1 TV channel last night - the story of the Tylenol poisoning crisis in 1982.
Seven people died in the Chicago area after ingesting Tylenol Extra Strength capsules that had been deliberately laced with potassium cyanide poison.
The murder mystery remains unresolved to this day and the killer has [...]
By neville on Jan 2, 2008 in Business, Communication, Employee Communication, Leadership, Podcasting, Social Media, Workplace | 1 Comment
Three useful resources about leadership communication:
The December 2007 edition of the IABC Cafe2Go podcast includes an interview I did with Jay Coleman, chair of IABC’s Excellence in Communication (EXCEL) Award. Topics discussed include a leader’s communication role, some of the biggest challenges in leadership communication, the impact employee blogging can have on a CEO’s communication [...]
By neville on Dec 6, 2007 in Communication, Leadership, Social Media, Social Networks, Workplace | 0 Comments
Whenever the subject comes up of how a CEO should engage directly with people via social media and social networks, an inevitable comment I often hear is along the lines of a CEO has better things to do with his or her time than poke friends or write a blog.
To all those who doubt there [...]
By neville on Jul 31, 2007 in Business, Communication, Investor Relations, Leadership, Public Relations, Web, Workplace | 4 Comments
Yesterday, Sun Microsystems reported their financial results for 2007.
A routine communication activity for a publicly-listed company, with a press release, earnings call and presentation for the financial community, employee communication, interviews with journalists, conversations with shareholders, etc.
Most definitely not routine was the way they did it by making their public announcements on their website and [...]
By neville on Jul 2, 2007 in Business, Events, For Immediate Release, Leadership, Technology, Trends, Web | 0 Comments
Fortune magazine’s iMeme 2007 conference in San Francisco on July 12-13, 2007, will bring together top thinkers in technology to share the ideas and digital memes that will drive the future. Co-chaired by David Kirkpatrick, the conference will address the digital evolution now transforming the worlds of commerce and culture. Participants will include leaders of [...]
By neville on Apr 25, 2007 in Communication, IABC, Leadership, Professional Development | 2 Comments
As a long-time member of the International Association of Business Communicators (IABC) with a strong belief in the value of connecting communicators on a global basis, I was very interested to learn that IABC has partnered with the Shanghai Public Relations Association (SPRA) to bring IABC’s accreditation programme to China.
In a press release yesterday, IABC [...]
By neville on Jan 22, 2007 in Blogging, Europe, Events, Leadership, Online Media, Podcasting, Politics, Society, Trends, Weblogs | 1 Comment
Keeping up with informal commentary and opinion from the 2007 World Economic Forum meeting in Davos, Switzerland (it starts on January 24) will be a treat this year as this meeting will be the most blogged and podcasted one so far.
The first place to start is the davos conversation aggregator which presents links to [...]
By neville on Jan 6, 2007 in Business, Communication, Leadership, Weblogs | 0 Comments
When Dell entered the blogosphere last year with their corporate blog Direct2Dell, they took a bit of a pounding from some bloggers and customers who had “Dell Hell” in their minds.
Six months later, Dell has an open assessment of their experience in the blogosphere:
[...] We are making efforts to be more forthcoming. We [...]
By neville on Nov 17, 2006 in Communication, IABC, Leadership | 2 Comments
The search is on to find the business leader who can demonstrate outstanding communication leadership for his or her organization.
Nominations are being accepted by the International Association of Business Communicators (IABC) for the 2007 Excellence in Communication Leadership (EXCEL) Award where nominees meet these criteria:
Skills: Demonstration of exceptional leadership, management and communication skills
Diverse [...]
