How serious are PRs about being genuinely professional?

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A simple, musing, rhetorical, tweet on Monday evening about PRs who send out press releases under embargo prompted a wide-ranging conversation on Twitter among a handful of people about professional behaviour, education and training, and being prepared for the PR workplace. Sending out press releases under embargo isn’t an unusual practice. On the contrary, it […]

Renault pushes envelopes with the Kwid

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Since the 1950s, concept cars have been ways that car manufacturers have showcased their ideas, talents and creativity about a new model of car, new styling and new technology. They’re typically shown with great fanfare at motor shows to gauge media and public reaction to new or radical designs that may or may not make […]

Making the #CIPRSM redundant

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One of the great things about a professional association is that it can be a powerful force for change in taking a leading and proactive stand in helping those in the profession – association members or not – understand and more likely embrace the change if that’s a goal. I see that as a great […]

The sorry state of trust according to Edelman’s 2014 Trust Barometer

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A key finding in the 2014 Trust Barometer published today by Edelman PR shows that, once again, public trust in governments around the world trails far behind trust in business. Moreover, the ‘trust gap’ has increased markedly in the 2014 findings compared to 2013 – now a 14-point gap – and, indeed, overall compared to […]

Re-Defining Today’s Communicator

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Two weeks into 2014 and much of the talk about what’s hot and what’s not for communicators is about technology. Of the many, many tech topics that appear on trends and predictions lists, there are three that I believe warrant our attention in early 2014 above all others: Mobile: especially usage shifts and trends such […]

Introducing "FIR presents Thought Leadership with Mitchell and Michael"

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The FIR Podcast Network is pleased to announce a new podcast focused on thought leadership that will begin later this month. Presenters Mitchell Levy and Michael Procopio explain… What is a Thought Leader? How do you become a Thought Leader? Why bother; what are the benefits? You’re in the right place to hear a discussion […]

The thrill and heartache of BlackBerry: employee perspectives

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Whether Canadian mobile technology company BlackBerry has a viable future or not is still a big unknown. The company fell from grace during this year as sales of its smartphones plummeted in the face of competition from Apple and Android devices, plus a collapse in confidence in the company,  in the brand and in its […]

The social networking workplace conundrum

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A conversation yesterday with someone whose employer blocks access to Facebook and other sites on the social web highlights a real conundrum with such bans, as Scott Adams perceptively illustrates in yesterday’s Dilbert comic strip. Many employers cite time-wasting as a prime reason for such bans. Some worry about security risks and the threat of […]

How to accelerate culture change

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Are you of the school of thought that changing organization culture is a complex, linear, time-consuming process, one that typically would take years to plan and execute? A process that requires courage to break down silos and is firmly a leadership-derived and -driven one, requiring significant commitments of time and energy from the C-suite? Turn […]