An opportunity for IABC to care

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Last November, I ended a 23-year relationship with IABC, the International Association of Business Communicators, when I let my membership lapse. I wrote about it in February and outlined some thinking about why I hadn’t renewed it. Six months later, I’m still a lapsed IABC member. I deliberately describe myself thus as I believe that [...]

Creating a new model PR agency that’s fit for purpose

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Over the weekend, I read the best essay about public relations agencies and their potential future that I’ve read in a very long time. Penned by Paul Holmes – he of The Holmes Report and the SABRE Awards – “10 Ways To Design The PR Agency Of The Future” offers a compelling vision of how [...]

What do Barcelona, Melbourne and Stockholm mean to PRs?

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Yesterday on a London trip, I met up with Bruno Amaral and Kelly Pereira. I’ve known Lisbon-based Bruno for some years so it was great to catch up with him on his London visit. Over a coffee and some great conversation, the names of three cities came into our discussion: Barcelona, Melbourne and Stockholm. Cities [...]

The future can be rosy for advertising and mobile

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I must have walked past Ronnie Scott’s Jazz Club in London’s Soho scores of times over the past decades, yet I’ve never enjoyed the moments of being inside. Until last Wednesday. On March 20, the iconic venue was the place where some 200 people in advertising, marketing, PR and the mainstream media came together to [...]

In a crisis of reputation and trust, the personal touch is everything

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The horsemeat scandal in Europe continues at the centre stage of attention with more bad news appearing almost daily in lurid newspaper headlines like those above in some UK tabloids as more beef products contaminated with horsemeat are discovered in many European countries. Alongside the original headline-grabbers about supermarkets in the UK such as Tesco, [...]

GE’s six dimensions of leadership

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A drum that many communicators bang a lot – I do it, too – is the one that tries to get your attention on the view that an essential role of leadership in organizations is that of communication. I’m not talking about the kind of stuff that many CEOs will do: the employee email, the [...]

A trustworthy method for the new thought leadership model

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The humour in this Dilbert cartoon – the boss talking about blogging his thoughts about his business when in reality it will be his employee doing the thinking and the writing – is a simple but good reminder that expressing opinion online is a lot about authenticity. You may have someone suggesting topics to you [...]

It’s a matter of respect, IABC

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For the past few months, a growing discussion has been going on in the LinkedIn group of IABC, the International Association of Business Communicators. It’s a conversation that has brought to the surface a wide range of passionate commentary and opinion among some IABC members regarding how the organization communicates with the members on certain [...]

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