Broadcasting the wow factor

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TV chat shows can be great platforms to introduce a new product, create interest in going to the cinema and see a hot movie, or any manner of things celebrity guests talk about and likely to attract a big audience. In today’s sharing society, you also want to extend the reach of a topic and […]

How to meet the challenge of the brand storytelling opportunity

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If “content marketing” and “brand journalism” are among the phrases you’ve been yawning at recently, a new report from Mynewsdesk is worth reading and may make you decide to give your closer attention to those two phrases. Written by journalist and consultant Jon Bernstein, The Rise of The Brand Newsroom offers some useful insights on […]

A new guide to help you verify digital content from any source

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Verifying facts before publishing a news story is one of the cornerstones of trusted behaviour that we have traditionally expected from the mainstream media. Even in the disruption of traditional sources of news over the past decade – with the rise of social media, of newer sources of news and information that compete with the […]

Is a (search) picture worth a thousand words?

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I’ve been having some fun this morning with Jelly. Jelly is a new mobile search service announced yesterday that works via apps for Android and iOS. The company was co-founded by Biz Stone, one of the original founders of Twitter. So what is Jelly? In a nutshell, it’s an app you use to ask a […]

Amazon’s drone delivery service: not science fiction

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A story that’s all over the news web today is about Amazon’s plans to start a delivery service that will get your package directly to your door straight from an Amazon fulfilment centre via a drone pilotless aircraft. No middlemen – no postal service, no couriers – just Amazon. And delivery within 30 minutes. Known […]

Get used to “Ok Google”

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Earlier this year, Google announced a new feature for search – conduct a search with your voice in the Chrome browser. To conduct a conversational search, you’d fire up Google Search; if you saw a little microphone symbol in the search box, you could click on it to activate the function, and then speak your […]

Re-imagining the retail banking experience

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Retail banking in the UK is set for a radical change in how customers use branches, and what their experiences are like, over the next five years. The Telegraph reports that some major banks are thinking about introducing “express” branches, similar to self-service checkouts in supermarkets. These smaller outlets would be almost completely devoid of […]

On a digital roll at the FT

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If you want evidence that digital and print publications can live together very nicely in the midst of continuing change and declines in circulations and advertising revenues for printed newspapers, look no further than the Financial Times. In July 2012, the paper reported that, for the first time, digital subscriptions had surpassed print subscriptions. And […]

Curate and share stories in custom timelines on Twitter

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Hot on the heels of its stock market debut last week, Twitter launched a new feature yesterday that lets you create timelines of tweets and share that curated content across the social web. Called custom timelines, the new feature is enabled in an update to TweetDeck, the dashboard app that lets you manage multiple Twitter […]