+McKinsey & Company has a good assessment of social media in their quarterly journal article “Demystifying social media.”

The chart you see here shows a visual representation of key points in the article. It’s good and something I would guess will make its way into the PowerPoint decks of anyone doing a presentation to the C-Suite.

But I pray its title doesn’t catch on as a snappy descriptor for what social media is:

“Social media enables targeted marketing responses at individual touch points along the consumer decision journey.”

OMG! The winning line in bullshit bingo!

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Dilbert’s unique take on the mini-tablet market

Humour aside, a “bad tablet and an even worse phone”? In my experience, an excellent tablet but probably not good as a phone. Much depends on what you want to use such a device for.

I have a Dell Streak (the original 5-incher) and I’m testing a Samsung Galaxy Note, about the same size as a Streak. Both devices are definitely not for primary use as a phone – you feel a real prat with one of these stuck to your ear – but neat as a tool for interacting with people on Twitter and social networks, doing email, etc. Does that fit with the manufacturers’ USP, I wonder.

Still, practical, desirable gadgets, useful depending on your purpose, but pricey. I suspect the niche in Pointy-Ears’ mind will remain outside the mainstream unless the right price point arrives.

Hasn’t happened yet. Wonder what MWC ( next week will bring.

As usual, spot-on insight from Scott Adams. Link to original strip:

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My Blackberry is (still) not working

I first posted this video satire about the Blackberry (and Apple) smartphone by comedians Harry Enfield and Ronnie Corbett last December. In light of the continuing serious downtime issues with RIM’s Blackberry network, affecting users worldwide, it seems exceptionally apt to take another look.

(If you don’t see the video embedded above, watch it at YouTube.)

On a serious note, though, this ongoing outage presents Blackberry maker RIM with an alarming loss of reputation, never mind considering its position in a hugely competitive market where major competitor Apple announced a new iPhone last week and new Android devices are coming from competitors everywhere. Is RIM headed for disaster? Plenty of opinion suggesting they’re in serious trouble now. (And prize for best new word of 2011: ‘woefuk,’ tweeted by Alastair Campbell.)

Still, as we like to say in England, always look on the bright side…

[Later] While RIM’s Blackberry woes still attract humorous commentary and opinion, let’s add a perfect cartoon from Matt in today’s Telegraph.


Some truth behind the humour


I’m sure most of you will at least smile when you read this Dilbert cartoon published yesterday.

Scott Adams‘ canny insight into the workplace and contemporary issues highlights underlying truths, in this case concerning the sometimes-collisions between public relations, conflicts of interest and ethical behaviours.

Smile at the humour as you do the right thing.

Charlie Chaplin Google Doodle

It’s always a pleasure to visit the Google search page as you never quite know what to expect in the Google logo you will encounter as it might have received the Google doodle treatment.

Today, Google may well have produced the most fun experience yet, certainly that I’ve seen, marking the 122nd year since the birth of comedy legend Charlie Chaplin (born April 16, 1889) with a most imaginative video treatment of the logo that features the Google Doodle team in a 2-minute visual feast that mimics the style of the silent movie era in general, and Chaplin in particular.


The Doodle history:

[…] Doodles are known as the decorative changes that are made to the Google logo to celebrate holidays, anniversaries, and the lives of famous artists and scientists. Whether it is the beginning of Spring, Albert Einstein’s birthday, or the 50th anniversary of understanding DNA, the doodle team never fails to find artistic ways to celebrate these unique events.

Having a little bit of fun with the corporate logo by redesigning it from time to time is unheard of at many companies but at Google, it is a part of the brand. While the doodle is primarily a fun way for the company to recognize events and notable people, it also illustrates the creative and innovative personality of the company itself.