FIR Interview: JerryGarcia.com developers Mark Silverman and Amy Haiar from Critical Mass

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The websites of most musicians adhere to a highly predictable template. There’s a bio, a page hosting some music, another with photos and video, a tour schedule, and a merchandise store. In developing the recently-launched Jerry Garcia website, the team at global digital agency Critical Mass were anxious not only to explode the traditional artist’s […]

The Hobson and Holtz Report – Podcast #751: April 14, 2014

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Intro: FIR Interview with Critical Mass coming, no reports this week from Dan York (get well soon, Dan!) or Michael Netzley; Quick News: FTC investigation of Cole Haan offers insights into how to run a Pinterest contest, Staples wants to bring 3D printing to the masses, journalists are mining Whisper and other secret-sharing apps, report […]

The Hobson and Holtz Report – Podcast #750: April 7, 2014

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Intro: Recap on last week’s show with Olivier Blanchard, Neville’s trip to Norway the week before, Shel’s trip to Florida this past week; Quick News: Google Glass app Emotient detects your emotions and relays results back to retailers, SEC okays third-party social media endorsements for investment advisers, Audacity Unconference 2014 announced, NPR experiments with voice-recognition-enabled […]

FIR Interview: Ekaterina Walter and Jessica Gioglio, co-authors, The Power of Visual Storytelling

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FIR co-host Shel Holtz talks with Ekaterina Walter and Jessica Gioglio, who are out with a brand new book from McGraw Hill, The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand. The publisher’s description of the book notes: The human brain processes visuals 60,000 times faster than […]

FIR Interview: Therese Manus and Stine Jarmund, Norwegian Communication Association

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Attracting record attendance to an annual conference is no small feat, but is one achieved by The Norwegian Communication Association (NCA) which saw the highest number of its members take part in Communications Day, its annual conference in Oslo at the end of March. What attracted 600 NCA members to take part in Communications Day […]

The Hobson and Holtz Report – Podcast #749: March 31, 2014

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Intro: Neville’s away; our guest co-host is Olivier Blanchard, a brand management and digital communications consultant to companies and agencies around the world. Quick News: Google Glass in talks with Luxottica, makers of Ray Ban and Oakley sunglasses; USC’s Annenberg journalism school will offer a Google Glass course; Facebook acquires Oculus Rift (and creates some […]

FIR Interview: Jay Lauf, Publisher, Quartz magazine

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In September 2012, Quartz entered the evolving mainstream media landscape with its offering, a digital business magazine intended primarily for consumption on tablets and other mobile devices. There is no print edition. In the eighteen months since the launch of Quartz – what it described as “a new type of publication in the new global […]

The Hobson and Holtz Report – Podcast #748: March 24, 2014

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Intro: Neville on Skype via a 4G connection from Three UK; welcome to our new sponsor, Igloo Software; FIR interviews coming soon: with Ekaterina Walter and Jessica Gioglio on their new book “The Power of Visual Storytelling”, and with Jay Lauf, Publisher of Quartz magazine; Quick News: The rise of native advertising is fueling an […]

Igloo Software joins FIR as our latest sponsor

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Please join us in welcoming Igloo Software as the latest FIR Podcast Network sponsor. Igloo, which offers a web-based platform for collaborating at work, will join Ragan Communications and CustomScoop as sponsors of The Hobson and Holtz Report. Through the Igloo platform, employees can share files, get (and share) answers, solve problems, locate information and […]