At the intersection of business, communication and technology. And shiny new objects.
When something as big as content marketing comes along and transforms an entire discipline, it creates a lot of anxiety. Change is scary and it can sometimes feel like you’re hopelessly behind everyone else. At The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters, keynote speaker Doug Kessler shone a powerful spotlight [...]
With social media so prolific, are B2B companies taking advantage of all that exists? That question formed a foundation for the keynote presentation by Allan Schoenberg, Executive Director of Corporate Communications for CME Group, at The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters in Reading. During a break at the event [...]
For social to become recognised by business as the next marketing powerhouse that it is, it needs to prove its return on investment every time, says Oracle’s Kimberley Brind. In this podcast of her keynote speech at The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters, Kimberley explains the reach and power [...]
Last year at both LeWeb conferences in London and Paris, I joined in live discussions for some of the sessions and with presenters via Google Hangout On Air. Being parachuted-in this way not only let me be part of things from afar but also showed what is possible today to expand an event’s horizons dramatically [...]
October is six months away still, yet now’s the time to start thinking about entering The UK Social Media Communication Awards 2013. Started in 2010 and known originally as The SomeComms Awards, this contest showcases innovation and the very best in British social media communications, and will celebrate the best of the best at a [...]
“We all have influence somewhere” is the tag line of Kred, a social influence measurement service created by PeopleBrowsr, a San Francisco-based social media analytics company, to identify influential people in interest-based communities. It’s a credible descriptor to apply to a service that, on the one hand, provides individuals with metrics to show the measurable [...]
The eyes of many throughout the world are focused on the Vatican in Rome at the moment, as one hundred and fifteen members of the College of Cardinals deliberate in a papal conclave behind closed and locked doors to choose a new Pope. It’s a simple matter to follow mainstream media reporting of the events [...]
Last week, I took part in a great discussion about managing social media for teams. The event was a webinar organized by Our Social Times, the social media agency and event organizer run by Luke Brynley-Jones. Participants in the panel-type discussion were Thomas Messett, Global Editor in Chief Social Media at Nokia; Leon Chaddock, Managing [...]
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