RSS Feed for EntertainmentCategory: Entertainment

Product placement insight from Mercedes-Benz »

The movie version of the hit TV series Sex and the City opens in the UK later next month.
Stars of the show look like being the range of Mercedes-Benz vehicles as much as Carrie, Samantha, Miranda and Charlotte.
Yesterday’s Telegraph Motoring has a terrific feature on how and why Mercedes-Benz got involved.
Choice quotes from Ferdinand [...]

Think of the small screen as a new canvas »

Reviewing some of the reporting and commentary from the Mobile World Congress in Barcelona this week, it’s clear to see that this is heaven for gadget geeks.
I wish I were there!
New mobile devices abound, either launching very soon or in the works for later in the year, such as one that interests me a lot [...]

Online video: Opportunities and challenges »

A number of things struck me as I sat in a briefing room in Microsoft’s main London office yesterday morning.
The occasion was a press event by Microsoft to announce their vision for online video in Europe including their strategy for MSN Video, its on-demand free video channel on the web.
Probably the biggest news was [...]

Qtrax: More than just a PR disaster »

Maybe a nail in the coffin for the advertising-supported music download business model.
From The Times yesterday:
A website which promised to give music lovers the world’s first legal file-sharing service was forced into a humiliating climbdown today after it emerged that the company had not secured the backing of the record industry.
Qtrax, a New York [...]

The big picture with a Nokia N95 8GB »

I’ve had a really superb mobile phone for the past three months - a Nokia N95 8GB, the latest generation of a phone that packs 8 gigs of internal flash storage space, has wifi, GPS and more bells and whistles than I could have wished for.
I got my N95 almost by chance. One day [...]

Hammer Films lives again on MySpace »

After a 30-year absence, Gothic horror film maker Hammer Films is about to make a comeback, not in cinemas but on the web.
Who can forget Hammer’s iconic low-budget horror flicks from the 60s and 70s, especially those starring Christopher Lee and Peter Cushing?
BrandRepublic reports that Hammer has produced a new film, Beyond The Rave, [...]

Here’s the ugly »

In some of my presentations and workshops about social media, I often use this image to preface a session as a means of introducing this thought - there are many facets of social media and communication and why you might use them or not, as well as how you use them.
As a glass-half-full type [...]

Playing the energy game »

One public affairs campaign that I’ve been paying attention to for the past year is willyoujoinus.com, the campaign sponsored by Chevron Oil that’s about drawing attention to energy conservation and climate change and which I first heard about in February 2006.
Much of what I see about this campaign is advertising in business journals. Now that [...]

Cleaning house time for television »

If you think much of British television swims in a swamp of distrust, as I think it does, you ought to read the text of the James MacTaggart Memorial Lecture delivered by Jeremy Paxman on Friday night at the Edinburgh International TV festival.
Paxman takes a typical head-on approach to the topic of trust in television [...]

Live Earth can make a difference »

I watched quite a bit of the Live Earth concert at Wembley Stadium yesterday.
What a great line-up of singers and music for a spectacular event! Not only in London but also in eight other cities around the world.
For me, the absolute highlight of the London gig was Madonna, the closing act of the concert there. [...]