FIR Book Review: Nice Companies Finish First, by Peter Shankman with Karen Kelly

nicecompaniesbookPeter Shankman applied his skills as a communicator and businessman to create Help A Reporter Out (HARO), an email service that connected journalists looking for people to interview with individuals with the experience or insights to meet the journalist’s needs.

The free service was based on sharing and collaboration, principles Shankman brings to the fore in his new book, Nice Companies Finish First: Why Cutthroat Management is Over – and Collaboration is In.

What does a “nice” company do?

In a Forbes interview, Shankman recounted this experience:

I was in a hotel and came back after a long day of meetings. I saw a note on my bathroom counter: Mr. Shankman, we noticed you left your toothpaste out. It’s running very low. We took the liberty of buying you a new tube. We know how busy you are.

I was shocked. I took a picture of it and posted it on Facebook. I found out two days later from the PR person that they could trace back at least two reservations that came from that story. The toothpaste probably cost 39 cents or less, because they buy it in bulk.

In this FIR podcast episode, Book Review Editor Bob LeDrew reviews Nice Companies Finish First.

Get this podcast:

Nice Companies Finish First: Why Cutthroat Management is Over – and Collaboration is In by Peter Shankman with Karen Kelly.

Publisher: Palgrave MacMillan
Ebook and paperback (256 pages) editions
Published in the US: April 2013
ISBN10: 0230341896
ISBN-13: 978-0230341890

Purchase the book online at:

Amazon US: Kindle | Print
Amazon UK: Kindle | Print
Amazon Canada: Kindle | Print
Google Play (US, UK, Canada, Australia)
Nook
iBook

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

FIR Book Club #4: "Civility in the Digital Age" author Andrea Weckerle

Andrea Weckerle was the guest author for the third installment of the FIR Book Club on April 5, 2013, hosted by FIR Book Review Editor Bob LeDrew. Andrea is the author of Civility in the Digital Age.

Read the transcript of the live chat here.

Listen Now:

Andrea WeckerleAndrea Weckerle is an American attorney and the author of Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks (2013). She earned her Juris Doctor at T.C. Williams School of Law, University of Richmond, where she also served on the Senior Staff of the Richmond Journal of Law & Technology, the first exclusively online, student-edited law journal in the U.S. In addition to her law degree, she underwent extensive mediation training, earning certificates in Commercial Mediation and Conflict Resolution Processes. She also holds a Master of Arts (MAIS) degree in Public Relations/Conflict Analysis and Resolution from George Mason University.

After law school, Andrea worked within the Legal Management Services division of the international professional services firm Ernst & Young, where she helped design, develop and implement comprehensive alternative dispute resolution systems for Fortune 500 companies. During her tenure at the firm, she served on the international team of a high-profile, politically sensitive investigatory review of World War II-era banking records for two international financial institutions and a U.S. state regulatory agency. Prior to founding CiviliNation, she ran her own boutique communications consultancy and also worked with national agencies, where her experience included legal and corporate communications, online communications and social media.

Andrea lived in Pakistan, Madagascar, Germany and the United States while growing up and now resides in the United States. She is bilingual in English and German.

Get this Podcast:

FIR online communities

Share your comments or questions about this podcast, or suggestions for future reviews, in the online FIR communities on Facebook, Friendfeed and Google+. You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Book Club podcast is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

Related post:

Andrea Weckerle will answer your questions at FIR’s April 5 Book Club session

Andrea Weckerle, author of Civility in the Digital Age, is set to take your questions during FIR’s next Book Club, which Book Review Editor Bob LeDrew will host.

Friday, April 5, 2013
9am PDT | 11am CDT | 12 pm EDT | 5pm BST
FIR Book Club at TalkShoe

Andrea WeckerleAndrea is also the founder and president of CiviliNation, a non-profit organization established to take a stand against online hostility, character assassination and adult cyberbullying. LeDrew’s review of Civility in the Digital Age was posted to FIR last week. Andrea also appeared in an FIR interview in January 2010 to discuss CiviliNation.

Andrea is an attorney licensed to practice law in Washington D.C. and New Jersey. She earned her Juris Doctor at T.C. Williams School of Law, University of Richmond, where she also served on the Senior Staff of the Richmond Journal of Law & Technology, the first exclusively online, student-edited law journal in the U.S. In addition to her law degree, she underwent extensive mediation training, earning certificates in Commercial Mediation, Conflict Resolution Processes, and Healthcare Mediation. She also holds a Master of Arts degree in Communications/Conflict Analysis and Resolution from George Mason University.

After law school, Andrea worked within the Legal Management Services division of an international professional services firm, where she helped design, develop and implement comprehensive alternative dispute resolution systems for Fortune 500 companies. During her tenure at the firm, she also served on the international team of a high-profile, politically sensitive investigatory review of World War II-era banking records for two international financial institutions and a U.S. state regulatory agency. Before founding CiviliNation, she ran her own boutique communications consultancy and worked with nationally-recognized agencies, where her experience included legal and corporate communications, as well as online communications and social media.

Andrea lived in Pakistan, Madagascar, Germany and the United States while growing up and now resides in the United States. She is bilingual in English and German.

Join Andrea for a lively chat with FIR Book Review Editor Bob LeDrew and participate in the conversation! Details are on the TalkShoe Book Club site.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

FIR Book Review: Civility in the Digital Age by Andrea Weckerle

Civility in the Digital AgeAndrea Weckerle was an FIR Interview guest in January 2010, discussing CiviliNation, the organization she co-founded to promote civil behaviour online.

Now, as part of that effort, she has written Civility in the Digital Age, a review of the issues affecting civility online and proposing a “30-Day Action Plan” for restoring civility to your corner of the digital world

In this FIR podcast, Book Review Editor Bob LeDrew reviews Civility in the Digital Age.

Listen Now:

Get this podcast:

Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks, by Andrea Weckerle.

Publisher: Que Publishing
Ebook and paperback (320 pages) editions
Published in the US: February 2013
ISBN: 978-0789750242

Purchase the book online at:

FIR online communities

Share your comments or questions about this review, or suggestions for future reviews, in the online FIR communities on Facebook, Friendfeed and Google+.

You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

FIR Interview: Intel’s Ekaterina Walter on her new book, Think Like Zuck

Think Like ZuckFacebook founder and CEO Mark Zuckerberg is a lightning rod for controversy, but there is no denying that his entrepreneurial vision led to the creation of one of the most important tools of our time. With over 1 billion active users, Facebook has redefined networking and had a massive influence on branding, marketing and customer engagement.

In her new book, Think Like Zuck, Intel social media strategist Ekaterina Walter explores the five critical elements that drive the success of Facebook and businesses like it, including having passion to change the world, clear vision and higher purpose to execute, extraordinary team-building skills, and a flexible business strategy.

In this FIR interview, co-hosts Neville Hobson and Shel Holtz spend half an hour with Walter discussing the book and her motivation for writing it.

Listen Now:

Get this podcast:

About our Conversation Partner

Ekaterina WalterEkaterina Walter is a social innovator at Intel. A recognized business and marketing thought leader, she is a speaker and a regular contributor to Mashable, Fast Company, Huffington Post, and other leading-edge print and online publications. She is author of the book Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg.

Walter has been featured in Forbes and BusinessReviewUSA and was named among 25 Women Who Rock Social Media in 2012. She sits on the Board of Directors of Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at Thunderbird School of Global Management.

Connect with Ekaterina on Twitter @Ekaterina.

FIR online communities

Share your comments or questions about this podcast, or suggestions for future interviews, in the online FIR communities on Facebook, Friendfeed and Google+. You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

FIR Interview: Lee LeFever of Common Craft

Listen Now:

artofexplanationbookLee LeFever, founder of explainer video company Common Craft, is out with a new book, The Art of Explanation.

Far too few explanations are included in most communication and marketing efforts; the focus is on selling instead of explaining the whats and whys people may be wondering about. Common Craft’s well-known In Plain English videos set a standard for how a clear, easy-to-understand explanation can add value to a communication effort.

In this FIR interview, co-host Shel Holtz chats with LeFever about the book, Common Craft and explanations in general.

Get this podcast:

About our Conversation Partner

leelefeverLee LeFever is the Chief Explainer, illustrator and voice of Common Craft who is widely credited for inspiring the video explanation industry. Since 2007, the company has won numerous awards, created explanations for the world’s most respected brands including Intel, Google, Dropbox and Ford and earned over 50 million online video views.

Today, Common Craft’s mission is to make the world a more understandable place to live and work by inspiring and equipping professionals to become explanation specialists.

Follow Common Craft on Twitter at @CommonCraft. Follow Lee at @leelefever.

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music – On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)