Attracting record attendance to an annual conference is no small feat, but is one achieved by The Norwegian Communication Association (NCA) which saw the highest number of its members take part in Communications Day, its annual conference in Oslo at the end of March.
What attracted 600 NCA members to take part in Communications Day 2014 is one of the topics discussed when FIR co-host Neville Hobson – who was an invited keynote speaker at the event – sat down with Therese Manus, managing director, and Stine Jarmund, training and events adviser, of the NCA to talk about the communication landscape in Norway.
The conversation addressed hot topics that concern communicators and professional associations everywhere – professionalism, for example, ongoing education and training, transparency and trust – that are issues that the NCA is also debating and discussing with its stakeholders in Norway, and on the broader international stage via its affiliation with the Global Alliance for Public Relations and Communication Management.
The final part of the discussion looked to the future of communication – the theme of this year’s Communication Day conference – and the profession, and what that might look like in Norway during the next five years.
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About our Conversation Partners
Therese Manus is the Managing Director of The Norwegian Communication Association. She has previously worked as Head of Section at the National Library of Norway, Communications Advisor at Energy Norway and Journalist and Editor at Budstikka Media.
Therese has a Master of Management module in PR Management and Strategic Communication from BI Norwegian Business School, a Bachelor’s degree in Media Studies from the University of Westminster, and has several subjects from the University of Oslo.
- Connect with Therese on Twitter: @theresemanus.
Stine Jarmund is an Advisor for training programs and conferences at The Norwegian Communication Association. Stine has previously worked as a Consultant for SHL Norway and as an Advisor for JCK Communication.
Stine has a Master’s degree in Social Sciences with a specialization in psychology from the Norwegian University of Science and Technology, and a Master of Management module in PR Management and Strategic Communication from BI Norwegian Business School.
- Connect with Stine on Twitter: @SJarmund.
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(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)