Intro: Craig Jolley interview on marketing automation this week; CIPR and Precise to host London event with Robert Scoble and Shel Israel next month to discuss their new book Age of Context, with Neville as discussion moderator;
Quick News: News from WordPress, Twitter and Facebook, brands engaging in social media banter, study reveals dramatic increase in multiple Twitter accounts, Google working on enterprise version of Hangouts video chat service; Ragan promo;
News That Fits: When bad comments happen to good websites, and can brands make customers more civil on social channels?; Michael Netzley reports from Singapore on how the Fonterra milk scare in China was based on false test results, and observations from China; the Media Monitoring Minute with CustomScoop; listener comments; where’s the fine line between “monitoring social media for safety” and “surveillance”?; Dan York reports on Skype’s tenth anniversary, Kevin Spacey’s look at where online video and television is at right now, and Pluscasts; brands are spending money to amplify positive earned media;
Music from Reggae Far East; and more.
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For Immediate Release: The Hobson & Holtz Report for September 2, 2013: An 89-minute podcast recorded live from Wokingham, Berkshire, England, and Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.
You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at [email protected]. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday September 9…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)