Intro: Congratulations to Steve Rubel as Edelman’s new Chief Content Strategist, FIR Book Review coming from Bob LeDrew of Andrea Weckerle’s “Civility in the Digital Age”, B2B Huddle scheduled for May 2: FIR will podcast keynote presentations, 10 percent discount for FIR listeners to Social Media Measurement & Monitoring 2013 in London, March 26-27;
Quick News: Nearly 60 percent of major brands are using Instagram, the decline of snark and the return of sweetness, is this the world’s first Vine press release?, Google unveils interactive site to show how search works; Ragan promo;
News that Fits: Yahoo’s telecommuting announcement and how it’s being communicated; Dan York comments on the Yahoo announcement, and reports on Evernote and secure passwords, on App.net’s free service level, collaborative music production at the International Space Station, and more; the agency pop-up store concept: what can JWT’s approach at SXSW teach PR firms?; the Media Monitoring Minute with CustomScoop; listener comments; Google+ rises for small and b2b businesses; Michael Netzley reports from Singapore on a new documentary examining the ideology of and propaganda in North Korea, and reports on an autopsy of a dead social network: Friendster; Dell gaining real-time intelligence into customer behaviors with social net advocacy tool;
Music from Second Saturday; and more.
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For Immediate Release: The Hobson & Holtz Report for March 4, 2013: An 88-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
You can also email us at [email protected]; call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: @FIRpodcast. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday March 11…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)