Content summary: Neville and Shel are both traveling, but Shel’s solo this week with a contribution from Neville; two new interviews are up, one with Dachis Group CTO Erik Huddleston and the other with PulsePoint Group’s Michael Gale and Jacklyn Allgayer about the new study, “The Socially Engaged Enterprise;” another interview is coming later this week with Sara Folkerts of Sprint on the mobile company’s program to train employees to represent the organization in social channels; a new blog worth looking at is PR Examples; Shel’s meeting with PRSA’s Keith Trivitt in New York; News That Fits: as access to information increases, trust is declining, yet CEOs who tweet are trusted more; Ragan promo; Michael Netzley’s Asia Report, including a look at the Melbourne Mandate from the Institute for Public Relations; are communicators ready to begin producing mobile content?; Media Monitoring Minute from CustomScoop; Facebook is reportedly preparing a major upgrade of its search utility to produce robust social search; Dan York’s report; TemboSocial promo; games and gamification make inroads as the U.S. State Department sponsors a crowdsourcing game to identify five (fake) criminals around the world; music from The Fire Apes; and more.
- Download the MP3 file (24.43Mb, 60:55)
- Subscribe to the RSS feed
- Get the show at iTunes
- Get the FIR app for your iPhone and for your Android device (visit the Android Market from your device)
Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir; and TemboSocial (formerly Pollstream): helping you transform your communications goals into exciting strategies that will enable you to engage, educate and inform your customers and employees online, pollstream.com/fir/.
For Immediate Release: The Hobson & Holtz Report for April 2, 2012: A 61-minute podcast recorded live from Concord, California, USA.
Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.
Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at firstname.lastname@example.org; call the Comment Line at +1 253 780 9125 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Monday April 9…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)