The Hobson and Holtz Report – Podcast #636: January 30, 2012

Content summary: Inaugural FIR Book Club took place on January 27; GaggleAmp webinar January 31; new podcast alert: Jay Baer “Social Pros,” featuring “social media practitioners, people doing the real work for companies,” features an interview, social media stat of the week and “Work it Out” – first episode due on February 2; News That Fits: blogging declines in business as newer tools rule; Ragan promo; Michael Netzley reports from Singapore on the year of the dragon on the Chinese calendar begins with investor activism in Japan around the Olympus scandal, and a debate about credentialing and badges in higher education; Google+ Brand page no longer optional; listener comments; the Media Monitoring Minute with CustomScoop; Dan York reports on Rizzoma Wave, Apple iBooks Author, SOPA/PIPA/ACTA, etc: the underlying war; Europe signs up for ACTA; TemboSocial promo; Facebook may not be optional, either; music from Dance Hall Pimps; and more.

Get FIR:

Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com; Save time with the CustomScoop online clipping service: sign up for your free two-week trial, at www.customscoop.com/fir; and TemboSocial (formerly Pollstream): helping you transform your communications goals into exciting strategies that will enable you to engage, educate and inform your customers and employees online, pollstream.com/fir/.

For Immediate Release: The Hobson & Holtz Report for January 30, 2012: A 73-minute podcast recorded live from Concord, California, USA, and Wokingham, Berkshire, England.


Links to websites, blog posts and other content we discuss in the show are posted as Delicious bookmarks to facilitate your connection with the discussions and sharing of that content.

FIR Show Notes links
Names of blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Notes pages at The New PR Wiki. You can contribute time stamps – see the show notes home page for info.

FIR on Friendfeed
Share your comments or questions about this show, or suggestions for future shows, in the FIR FriendFeed Room. You can also email us at fircomments@gmail.com; call the Comment Line at +1 206 222 2803 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To stay informed about occasional FIR events (eg, FIR Live), sign up for FIR Update email news.

So, until Monday February 6…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

About Neville Hobson

Entrepreneurial business communicator with a curiosity for tech and how people use it. Early adopter (and leaver) and experimenter with social media. Co-host of the weekly business podcast For Immediate Release: The Hobson and Holtz Report. Also an occasional test pilot of shiny new objects. Follow me on Twitter and Google+.