If you scan the code, you get the menu. So you know QR codes have hit the mainstream when the kebab house uses one like this.

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At the intersection of business, communication and technology. And shiny new objects.
If you scan the code, you get the menu. So you know QR codes have hit the mainstream when the kebab house uses one like this.

Google+: Reshared 1 times
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Post imported by Google+Blog. Created By Daniel Treadwell.
Entrepreneurial communications professional with a curiosity for tech and how people use it. Early adopter (and leaver) and experimenter with social media. Co-host of the weekly business podcast For Immediate Release: The Hobson and Holtz Report. Also an occasional test pilot of shiny new objects. Follow me on Twitter and Google+.
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When the only certainty is change, communicator, blogger and podcaster Neville Hobson analyzes and discusses trends, behaviours and practices in digital communication to help you understand what they mean for people and organizations. >> About
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Its mobile optimized too except for the zipcode popup.
+Brian Kenyon yes, some thought went into it. Not just a web page.
…or you know that QR codes are trendy enough for justeat.co.uk's agency to use them… still have to be convinced, I'm afraid…
+James Cridland trendy or not, it's not a bad example of use out there in the real world. Nicely done, not just to a static webpage.
if you scan the code you get the menu? doesn't the menu have the QR code on it? infinite loop?
At Reading station (and presumably elsewhere) you can scan a QR code on the big display timetables to download a pocket timetable for your route on to your smartphone. Very helpful for me to decide which train to catch for the way home.
When you have a URL that long you need a QR code to go with it….