Comments on: Gartner restricts usage of hype cycle graphics

By: Samantha Gerson

Samantha Gerson — Tue, 01 Sep 2009 19:04:29 +0000

Gartner hype report for emerging technologies (with the graph) http://bit.ly/IHfH3

By: Pay attention to augmented reality — NevilleHobson.com

Pay attention to augmented reality — NevilleHobson.com — Mon, 31 Aug 2009 08:38:08 +0000

[...] all the increasing talk is helping the topic rapidly ascend the Technology Trigger in Gartner’s 2009 hype cycle for emerging technologies published last [...]

By: Gartner Hype Cycle and Copyright « Udayan Banerjee’s Blog – From The Other Side

Wed, 19 Aug 2009 10:29:37 +0000

[...] had come across a post by Neville Hobson (2nd August) on Gartner restricts usage of hype cycle graphics, which discussed the subject of copyright. Gartner has a clearly defined policy on who can quote [...]

By: javaboom

javaboom — Wed, 19 Aug 2009 04:51:31 +0000

Gartner restricts usage of hype cycle graphics http://tr.im/wEUe

By: Brendan Hughes

Brendan Hughes — Tue, 04 Aug 2009 19:33:05 +0000

Neville, It will be interesting to see what response you do get from Gartner on your response to reproduce their hype cycle. Do let us know, although I should have expected a response by now…

By: Carter Lusher

Carter Lusher — Tue, 04 Aug 2009 12:19:08 +0000

These are the same copyright restrictions Gartner has had for years. This policy is not aimed at bloggers or the press, but vendors. Gartner – like many analyst firms such as Forrester, IDC, etc – puts restrictions on vendors exploiting its content for marketing and selling purposes.

Check with Gartner’s public relations team for permission. I have always found Gartner to PR to be very responsive to requests.

By: Udayan Banerjee

Udayan Banerjee — Tue, 04 Aug 2009 07:11:10 +0000

I think, because of the restrictive policy of Gartner, there is less coverage of the release through blog post.

By: Kfir Pravda

Kfir Pravda — Mon, 03 Aug 2009 17:46:56 +0000

Why do they do that? Gartner restricts usage of hype cycle graphics http://bit.ly/3T6AgA #feedly #fb

By: David W. Locke

David W. Locke — Mon, 03 Aug 2009 14:48:55 +0000

Commented on the Neville Hobson.com post "Gartner restricts usage of hype cycle graphics," http://bit.ly/44DqIM

By: David Locke

David Locke — Mon, 03 Aug 2009 13:46:14 +0000

There is a book, “HypeCycle,” that contains the generic hypecycle. That’s good enough for me. I don’t pay much attention to the specifics in the annual report, because I work at the front-end of the hypecycle where there is not data for any market research. The data is just descriptive of the pragmatist CIOs that I keep off my strategic roadmaps.

The hypecycle is a category issue. Most software vendors ride the hypecycle without trying to effect it. The market leader drives the hypecycle. Fast followers have no need to deal with the hypecycle at all.

The data in the annual reports cost Gartner quite a bit of money to develop. Gartner must earn their revenues from their efforts. Instead of just saying that the commons license would be better, tell Gartner where their sideband, multisided-market revenues can be found.

The hypecycle has its own issues much like the TCO.