It’s all about the apps, Part 3

reutersiphoneapp I wrote last month that iPhone is all about the apps. It’s not really about the device itself, cool though it is – it’s much more about what you can do with it.

I discovered a new one yesterday – Thomson Reuters News Pro, a free app that gives you access to a wealth of real-time news, information and other content including pictures, video, global financial data, corporate information, and interactive financial charting.

I’ve used it a handful of times since installing it yesterday, and I’m hooked.

This will give you an idea of what to expect: screenshots, clockwise from top left, of news, pictures, market data and video.

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Thomson Reuters haven’t only released their app for the iPhone, though. They have also released a version for the BlackBerry with a different user focus, as PaidContent writes:

[…] The Blackberry app is more geared to Thomson Reuters’ traditional financial professional customer. [ Alisa] Bowen [Thomson Reuters’ SVP, head of consumer publishing]: “One of the differences is the volume of content being pumped into the two devices. The BlackBerry product is designed as a reading product for the beginning of the day and the end of the day, or between business appointments. And so, the BlackBerry is more focused on organizing a huge range of content.” Therefore for now, the BlackBerry app will feature commentary and analysis, which [Chris] Ahearn [Thomson Reuters’ president of media] and Bowen described as a major new push for the company as it seeks to differentiate itself from its competitors.

Looks like Blackberry is all about the apps, too.


About Neville Hobson

Entrepreneurial business communicator with a curiosity for tech and how people use it. Early adopter (and leaver) and experimenter with social media. Co-host of the weekly business podcast For Immediate Release: The Hobson and Holtz Report. Also an occasional test pilot of shiny new objects. Follow me on Twitter and Google+.