Swine flu not to be sneezed at

Posted on April 30, 2009 at 8:32 am (UK)
in: Advertising, Communication, Society

In an Audioboo I recorded last night commenting about developments over the outbreak of swine flu in Mexico, I said that what’s happening – the seemingly-unstoppable spread of the virus and the increasing concern from the World Health Organization as evidenced by its elevated threat level – gives me a growing sense of unease.

It seems to me that the greatest risk of catching the virus and subsequently spreading it is poor personal hygiene habits more than anything else. That’s now the focus in the UK of a 30-second government video ad that reminds you to practice good hygiene.

It’s a good reminder anyway, swine flu fears or not, especially as it seems that wearing face masks won’t do much to protect you.

In the UK, every household will be getting a government leaflet next week. The WHO website has plenty of information about swine fever although the site is definitely creaking under the strain of visits and may be down when you visit.

I find the detailed information on the BBC website useful and helpful.

What more can any of us do? Quite a bit, actually, in helping others understand what they can do to minimize risk. In an organizational context, IABC ran a webinar yesterday on “Swine-Origin Influenza A (H1N1) Virus Outbreak: What your organization needs to know and do right now.” You can buy a recording.

Stay safe!


Related Posts with Thumbnails

Print This Post Print This Post

{ 1 trackback }

Media Bullseye
May 1, 2009 at 21:00

{ 0 comments… add one now }

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Twitter Users!
Enter your personal information in the form or sign in with your Twitter account by clicking the button below.

By submitting a comment to this site, you warrant that the information in your comment does not infringe on anyone’s intellectual property rights nor breaks any laws. See Terms of Use for more information.

Previous post:

Next post: