The real-world view of Web 2.0
Posted on May 7, 2007 at 9:16 UK time in Society, Technology, Trends
New research from the Pew Internet and American Life Project has some fascinating statistics on how Americans use technology.
According to A Typology of Information and Communication Technology Users (PDF download), half of all American adults are only occasional users of modern information gadgetry, while 8% are avid participants in all that digital life has to offer.
This is no better illustrated than by this chart from the 65-page report:
Interesting to see that half of those Americans are just not connected to the new Web 2.0 world:
[...] Fully half of adults have a more distant or non-existent relationship to modern information technology. Some of this diffidence is driven by people’s concerns about information overload; some is related to people’s sense that their gadgets have more capacity than users can master; some is connected to people’s sense that things like blogging and creating home-brew videos for YouTube is not for them; and some is rooted in people’s inability to afford or their unwillingness to buy the gear that would bring them into the digital age.
That looks like a very clear real-world view.
So many opportunities to educate people.
3 Trackback(s)