Website advertising that grabs your attention

This is a bit subjective but I like this web advertising concept a lot – the corner page curl to reveal an ad.

When you visit the InformationWeek blogs site, notice the little teaser at the top right of your screen:


When you move your mouse over that curl, it unfolds to reveal this:


Very nicely created and executed. Far more appealing than the typical popup or floater ad (and I really detest those) that you encounter everywhere.

See for yourself.

About Neville Hobson

Entrepreneurial business communicator with a curiosity for tech and how people use it. Early adopter (and leaver) and experimenter with social media. Co-host of the weekly business podcast For Immediate Release: The Hobson and Holtz Report. Also an occasional test pilot of shiny new objects. Follow me on Twitter and Google+.