1

Visual feelings

Published on July 12, 2006 · 5:49 pm UK · 1 comment

in Experiences, Marketing, Weblogs

Here’s the primary reason why I subscribe to GM’s FYI Blog:

greenbuick_062806

Last month, the blog started posting photos of (mostly) classic cars under the title “Photo of the Day,” sourced from photos taken by the owners of such cars which they originally posted on Flickr. (FYI, such posts need a category of their own on the blog.) Great example of consumer-generated content.

The car shown here is a 1955 Buick. It’s a beaut, isn’t it? While I’m not really into cars (I’d rather have one of these than one of these, for instance), there’s something about classic American cars that European cars from the same era just can’t match. Maybe it’s a size thing. Or all that automatic-ness and air conditioning. The whitewall tyres.

Perhaps it’s the setting. This car is photographed on Ocean Drive in South Beach, Florida, a place my wife and I know pretty well. From the photo, you can feel that warm breeze and taste those Matusalem piña coladas.

Whatever it is, I like it! What feelings does the photo conjure up for you?

Previous post:

Next post: